How We Build Who's on Second

One thing we hear a lot from coaches who try Who's on Second: "Wait, you just added that?" We ship new features and improvements constantly, and we think you should know how and why.

We Ship Fast

We don't sit on finished features. When something's ready, tested, and working, it goes live. Some weeks that means three or four updates. Some weeks it's a single focused improvement. The pace depends on what coaches need most.

This isn't about moving fast for the sake of it. Every update goes through automated quality checks, and every deployment uses a zero-downtime process so you never lose access to your lineups mid-game. We take reliability seriously because your lineup data matters most at 5 PM on a Saturday, not at 10 AM on a Tuesday.

The Press Box: Your Front Row Seat

Every update we ship gets posted to the Press Box, our in-app changelog. Open the app and you'll see a small badge when there's something new. Click in to read exactly what changed, what you can do now that you couldn't before, and why we built it.

We write Press Box entries the way we'd explain a new feature to a coach between innings. No marketing speak, no jargon. Just "here's what changed and here's why it matters to you."

If you want to see what we've been up to, the Press Box is always there in the main navigation.

Built by Listening

The best features we've shipped started as conversations with coaches. When multiple coaches mention the same friction point, that moves to the top of the list.

A few examples:

• Undo and version history came from a coach who accidentally cleared a lineup the night before a game
• External pitch counts came from coaches dealing with players on multiple teams
• Set Lineup came from coaches tired of rebuilding the batting order every game
• Parent access came from a coach who wanted to stop fielding "why didn't my player..." texts

We don't build in a vacuum. If you're using the app and something feels wrong, or there's a feature that would make your life easier, that feedback directly shapes what we work on next.

What has changed since this post

Update, September 27, 2026: live game tracking, league administration, and tournament pitching tools are now available. The roadmap in the original February post has moved on.

See the current features page for what you can use today, or open the Press Box in the app for individual release notes.

Plans and pricing

Plan details can change as the product grows. Our pricing page lists current plans, and your billing settings show your subscription.

Setup is free, and your first 3 saved lineups are free per account. Those saves are shared across your teams and don't reset when you start a new season.

Tell Us What You Need

The fastest way to shape what gets built next is to tell us. If you're a coach using Who's on Second, your feedback carries real weight. We read every message that comes in.

Drop us a line at [email protected] or use the feedback option in the app. We'll respond, and if your idea makes sense for coaches broadly, there's a good chance you'll see it in the Press Box before long.